Why speedyellow
Built different. Built for automotive.
Industry Knowledge
We speak automotive.
10+ years of hands-on automotive digital work — not generalist agency experience repackaged for the industry. We know the terminology, the sales cycle, the visual language, and what actually moves customers in this space.
Car Culture Fluency
Built for enthusiasts.
Understanding the culture is the difference between content that lands and content that gets scrolled past. We're not translating — we're native speakers.
Operator Experience
We've run the accounts.
Full digital ownership across brands — ecomm, Google Shopping, Amazon, social, automation. The strategy we give you comes from running real programs, not from a textbook.
Systems Thinking
Structure over tactics.
We build digital infrastructure, not one-off deliverables. Every engagement is designed to compound — so what we build in month one is still working for you in year three.
Single Contact
One person. All of it.
You're working directly with RJ — the person who owns the strategy, the builds, and the relationships. No coordinators. No account managers in the middle.
Automation-First
Less manual. More leverage.
Where repetitive work can be systematized, we systematize it. That means your team spends time on what matters and your digital presence runs consistently without constant babysitting.
Foundations
Done-for-you website and ecomm builds.
Built on Webflow or Shopify. Scoped, priced, and delivered without the typical agency back-and-forth.
Core
From $3,500
The right starting point for most shops and studios. A clean, fast, conversion-focused site built on Webflow — homepage, services, about, contact, and whatever else you need to get found and win business.
- SEO fundamentals + mobile optimization
- Homepage, services, about, contact
- 30-day post-launch support window
Prefer to spread the cost? The Build Plan at $325/mo over 12 months is available for Core builds.
Full detailsPresence
Consistent content without hiring in-house.
Retainer-based content and social management structured around a defined monthly cycle. 3-month minimum to start.
Core — Guided
$1,200/mo
Built for owners who want a clear strategy and a plan to execute — but handle the posting themselves. Each month: a strategy call, a full 30-day daily content calendar, analytics review, and a written summary of what's working and what to adjust.
- Monthly strategy call
- 30-day daily content calendar
- Analytics review + written summary
Google Business Profile management available as an add-on: $500 setup + $300/mo.
Full detailsAdd-on
Advertising managed by people who know the industry.
Paid search and social, run alongside your Foundations or Presence work. We understand how automotive customers search — so we're not guessing at targeting or messaging the way a generalist agency would. Ad spend billed at cost, always.
- Google Search and Meta Ads setup
- Ongoing campaign management
- Monthly performance review
- Ad spend billed at cost — no markups, no commissions
- Available alongside any Foundations or Presence tier
Why speedyellow
What makes this different.
We know the industry.
Not in a “we’ve worked with automotive clients before” way. In a “we’ve built ecomm for wheel brands, grown racing media to six figures, and understand what a detailer’s customer actually searches for” way. That context changes how we work.
Lean by design.
One operator. A vetted contractor network for fulfillment. No bloated team billing you for internal meetings. Work gets done by the people who sold it.
No retainer-and-ghost.
Every Presence retainer has a defined cycle — strategy, content, delivery, reporting. You know what’s happening and when. If something isn’t working, we say so.
“The studio built for automotive. Not adapted to it.”
Free self-audit
What do you need help with?
Shop Website — what we evaluate
- Is the homepage above the fold clear about what you do and who you serve?
- Does the site load in under 2 seconds on mobile?
- Is there a frictionless path from landing page to phone call or booking?
- Are your services and pricing scannable without scrolling endlessly?
- Does Google find and index your site correctly?
- Do you have schema markup for your local business?
Want to know where your business stands on these?
Book a discovery call →0+
years in automotive digital
0%
on-time delivery
0 min
discovery call — no pitch
Before you reach out
A few things worth knowing.
The background
10+ years in automotive digital — operator-side, not agency-side. Currently running full digital for a multi-brand automotive wholesale operation. That context shows up in the work.
The model
Client count is intentionally limited. Work gets done by the person who sold it — not handed off to a coordinator you've never met.
The process
Every engagement starts with a 30-minute discovery call. No pitch, no pressure. If it's not a fit, we'll say so.
Common questions
Before you reach out.
Do I need to be local to work with you?
No. Most of our work is fully remote — strategy, builds, content management, and ongoing presence work all happen over shared tools and video calls. Photography and video production are the exception: owner-shot work is available locally in Holland, MI and for select travel. For everything else, location doesn't matter.
What if I don't have photos or content yet?
We work with what you have. Most shops start with limited assets and we'll tell you honestly what's workable versus what's worth investing in before we start. For Foundations builds, we can use strong stock photography as a placeholder and update it once real photos are available. For Presence, your work-in-progress shots and before/afters are often better than anything staged.
How long does a Foundations build take?
Core builds typically run 4–6 weeks from kickoff to launch. Plus and RS builds depend on scope — generally 6–12 weeks. Timeline is defined in the proposal before you commit. The biggest variable is how quickly you can review and approve at each milestone, not our production speed.
Can I start with Presence and add a website later?
Yes, and it's a common path. Some shops have a serviceable site and want to work on their content and social first — that's a perfectly reasonable starting point. We'll flag if your existing site is actively working against you, but there's no requirement to bundle everything at once.
What happens after my Foundations project launches?
You get a handoff call, documentation, and training on how to manage your site day-to-day. There's a 30-day support window post-launch for any issues that surface. After that, add-on support is available as needed — we don't lock you into a retainer to keep the lights on.
Do you work with businesses outside the automotive industry?
Occasionally, for the right project. The honest answer is that our background and context are specifically automotive, which is why the work is better for shops in this space. If you're outside the industry and what you need maps cleanly to what we do, reach out — but we'll be upfront if we're not the best fit.
How is Presence different from just hiring a social media person?
A few ways. First, we bring strategy and structure, not just execution — you get content planning, calendar building, and analytics review alongside the posting. Second, you're not managing another hire. Third, the work is built around how automotive businesses actually operate — seasonal capacity, visual-forward content, and a customer base that makes decisions differently than other industries.
What's the minimum commitment?
Foundations projects are fixed-scope and one-time — no ongoing commitment once the build is done. Presence retainers have a 3-month minimum, which is the point at which content strategy starts to compound and you'll have real data to evaluate. After the initial term, it's month-to-month.